Send it out into the world.
Web experiences are alive pieces of puzzle that need to constantly adapt to the greater living puzzle/environment – that’s always changing & evolving. In our process of development, we follow a few clear steps: understanding the bussiness needs, financial comfort range, product information, marketing advantages, brand characteristics, and other factors.
If only 10 years ago, bussinesses selling online were an exception, now they became a standard.
We help the new bussinesses make their first steps right, in a new world, and the ones that already have implemented e-commerce maximize their returns and grow sales.
In doing so, our belief is that an approach combining short term return with long term success is what keeps a bussiness thrive.
The passion for creating seamless web experiences that your clients can enjoy is what drives us forward. Design can get creative and keep functionality in the same time.
Combining design & content with functionality while sticking to the budget is our approach.
Periodically adding or updating content is important for keeping a website alive. Design improvements & error fixing keep results from being ruined by small issues.
Analysis is a key tool for understanding the performance of websites, the feedback of clients and for being able to constantly improve the performance.
Platforms are about functionality. And since there are so many more functionalities available in the digital world than just the common presentational and e-commerce, a wide variety of possibilities exist, for bussinesses to interact with their clients & express their needs.
Optimisation & improvement
After analysing collected data, research and optimisation help translate the conclusions into concrete changes that aim improving the ROI of bussinesses and growing sales.
Since the online is ever-changing, some bussinesses find it more efficient to constantly optimise than to re-build from scratch every once in a while.
If a conversion was a flower, for it to grow it would take:
– the right seeds (the right audience, positioning, )
– fertile soil (good market)
– water (content & media)
– exposure to the sun (relevant reach through the appropriate channels)
– time (through analysis & optimisation, sales grow)
– seasons influence (literally aswell, for example Black Friday or Christmas)